(2022)

RGD DT
2022: DEFY

Branding | Motion Design | Environmental Graphics

Designers are a hard group to impress. So how do you impress them at Canada’s largest design conference, RGD’s DesignThinkers? You challenge them to defy everything to know.

To show designers what they could defy, an event identity was crafted with the spirit of modernism. It was supported by simple but intentional motion design, environmental graphics, and a program book.

Made with teamwork → DDB Canada.

CREDITS

VP, Creative Director
Eva Polis

VP, Design
Howard Poon

Design Director
Adnan Huseinovic

Senior Art Director
Dax Fullbrook

Design Team
Adnan Huseinovic, John Naboye, Hilary Zak, Mike Berson

Motion
John Naboye, Post Pro Media

Copywriters
Eva Polis, Krystin Royan, Paul Lemmerick

Account Manager
Kevin Straughan

Website Development
Nurun

Client
Association of Registered Graphic Designers (RGD)

Agency
DDB Canada

AWARDS

Applied Arts / Design Annual 2023

  • Young Blood Motion Design

  • Young Blood Entire Design Program

  • Complete Brand Identity - Campaign

  • Entire Design Program - Campaign

  • Entire Promotional Design Program - Campaign

  • Environmental/Experiential Application - Series

  • Craft - Motion/Animation - Series

  • Craft - Illustration - Series

  • Pro Bono/PSA/Charity Entire Design Program - Campaign

Applied Arts / Illustration Annual 2023

  • Environmental/Spaces Illustration - Series

101st Marketing Awards

  • Graphics (Silver)

  • Brand Identity (Bronze)

The ONE Show

  • Finalist in Design, Brand Identity - System

ACE Awards 2022

  • Best in Show

  • Design

  • Illustration

  • Experiential/Non-Permanent Installation

  • Identity System

  • Merits in Typography, Printing, Brochure/Print Collateral, Poster Series

Ad Rodeo Anvils 2023

  • Design - Illustration Series

  • Design - Brand Identity

  • Craft - Animation

  • Print - Brochure, Catalogue or Book

  • Best in Show Finalist

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