(2022)
RGD DT 2022: DEFY
Branding | Motion Design | Environmental Graphics
Designers are a hard group to impress. So how do you impress them at Canada’s largest design conference, RGD’s DesignThinkers? You challenge them to defy everything to know.
To show designers what they could defy, an event identity was crafted with the spirit of modernism. It was supported by simple but intentional motion design, environmental graphics, and a program book.
Made with teamwork → DDB Canada.
CREDITS
VP, Creative Director
Eva Polis
VP, Design
Howard Poon
Design Director
Adnan Huseinovic
Senior Art Director
Dax Fullbrook
Design Team
Adnan Huseinovic, John Naboye, Hilary Zak, Mike Berson
Copywriters
Eva Polis, Krystin Royan, Paul Lemmerick
Motion
John Naboye, Post Pro Media
Account Manager
Kevin Straughan
Website Development
Nurun
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Client
Association of Registered Graphic Designers (RGD)
Agency
DDB Canada
AWARDS
Applied Arts / Design Annual 2023
Young Blood Motion Design
Young Blood Entire Design Program
Complete Brand Identity - Campaign
Entire Design Program - Campaign
Entire Promotional Design Program - Campaign
Environmental/Experiential Application - Series
Craft - Motion/Animation - Series
Craft - Illustration - Series
Pro Bono/PSA/Charity Entire Design Program - Campaign
Applied Arts / Illustration Annual 2023
Environmental/Spaces Illustration - Series
101st Marketing Awards
Graphics (Silver)
Brand Identity (Bronze)
The ONE Show
Finalist in Design, Brand Identity - System
ACE Awards 2022
Best in Show
Design
Illustration
Experiential/Non-Permanent Installation
Identity System
Merits in Typography, Printing, Brochure/Print Collateral, Poster Series
Ad Rodeo Anvils 2023
Design - Illustration Series
Design - Brand Identity
Craft - Animation
Print - Brochure, Catalogue or Book
Best in Show Finalist